If you are looking for a clothing store in Melbourne that is not another big chain, Collingwood is a good place to start. Collingwood and neighbouring Fitzroy suit independent and vintage shopping, and Smith Street runs through the middle of it. From 31 October 2026 there is a new reason to walk it.
The CBD has the biggest concentration of clothing and streetwear stores, but Collingwood and Fitzroy are where independent and vintage shops tend to cluster. You can browse smaller labels, try things on and talk to the people who chose the stock.
Underground by ISY (UBI) opens its first physical space on Saturday 31 October 2026, upstairs at 282 Smith Street, Collingwood. It is a multi-brand platform for independent designers, founded by Julie Nguyen and Lifang Chia.
Where: upstairs, 282 Smith Street, Collingwood VIC
When: opens Saturday 31 October 2026
Brands: RVB, LSoul, Liniss, Devotus and Tatichu, all independent labels
UBI works with a small number of founder-led brands and holds owned stock in Australia, so you can shop Vietnamese independent fashion without waiting on shipping from overseas. RVB, a streetwear brand founded in Vietnam in 2020, brings hip-hop roots and Japanese-influenced design thinking to the line-up.
Try pieces on and compare fit and fabric across labels.
Ask the team about each brand and how to style it.
Combine the visit with a walk around Fitzroy for vintage and independent shops.
Where is Underground by ISY?
Upstairs at 282 Smith Street, Collingwood, in Melbourne's inner north.
What clothing brands does Underground by ISY stock?
RVB, LSoul, Liniss, Devotus and Tatichu, all independent labels.
Which Melbourne suburbs are best for independent clothing stores?
Collingwood and Fitzroy suit independent and vintage shopping.
Related reading: RVB lands in Melbourne at Underground by ISY, Streetwear Melbourne guide
Shop pieces from the RVB collection.
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